Tiktok is growing fast and it is set to dominate this year in 2022. So if i could give you one single piece of advice for social media, it would be this immediately start using tiktok with relatively little competition on this platform.This program will work it all for you!

How to Use Tiktok To Expand Your Business and Become Viral

Growing tik tok is pretty much accessible to everyone.

Tik tok has become the ultimate way to grow an audience very fast and to promote your business in a very authentic and engaging way.

So if you lack the capital to invest in facebook or instagram ads, then building a following on Tik Tok might just be the key to skyrocketing your sales. I mean just look at the massive impact that the dreams challenge had on ocean spray sales right, but the rules for success on Tik Tok are a lot different than any of the other platforms and that’s why, in this video you’re going to learn marketing tips and Strategies that are going to help your business go viral

Before, It was so much easier to grow and i’m sure i speak for a lot of us when i say that i wish that i would have put in the time and energy to grow my instagram account back then. So it almost feels like tik-tok, is a second chance and growing on tick-tock right now is much more accessible, so i would urge you to follow these steps, because who knows this window of opportunity might not be around forever. So in this video we’re going to cover two things: first, we’re going to talk about how to use the app and then i’m going to teach you how you can make your content go viral. Now i have time stamped these two sections below.

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So if you want to skip ahead, you can do that um, but other than that, let’s get into it. What are the benefits of being on tiktok? So, since this platform is pretty new, i think a lot of people are still struggling or fighting with the idea. You know, should they be on  Tik Tok , would they benefit or not, and i know for me in my business i was definitely a little lazy. I already had instagram. I already had facebook to worry about and i didn’t want to worry about another platform, but it was recommended by a friend and i decided to try it, and i am so glad that i did so here are the benefits that you can expect from being on. Tik Tok firstly, and probably most importantly, you can take advantage of exponentially fast growth, reaching a massive audience and growing your following is easier than on any social media platform right now. So if you’re looking to be an influencer industry, expert or a business owner, this is a very great place to start.

Tiktok allows you to link out to your other social media profiles. So if you’re looking to grow on instagram or youtube, then Tik Tok is going to be that perfect gateway to do so and of course, expanded. Reach is going to lead to more sales. So if you have an e-commerce business or maybe you sell services, then tick-tock is the place to reach your niche audience. I also find tick-tock pretty liberating because people come onto the platform expecting to see content that isn’t overly produced. So that means you can quickly and easily make videos that aren’t perfect and still be successful. On that same note, this is still a really fun feel-good platform, whereas i feel instagram can be a little bit. Flashy um tick. Tock is still a place where people come to be educated, inspired or entertained. It’S a very light-hearted place to be, which really does take the pressure off.

How does TIK TOK work?

Okay, so i’ll really quickly glaze over the interface and how to make content? But if you do want an entire video on how to use tick, tock, maybe you’re looking for something a little more in depth, then just make sure that you’re leaving me a comment in the comment section down below and that way i’ll know to film it. How to set up your profile so first things first you’re going to need to make your account. You can make an account using your email, your phone number or a third-party platform like facebook to change your username tap the icon in the right bottom corner.

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It kind of looks like a little person’s body, so you’ll hit that and then you’ll hit edit profile. Here you can change it to your branded. Business name now make sure you’re adding a bio that sums up who you are as a business so that people are getting it in two seconds or less. And, of course, you don’t want to forget to link out to your website that way. If people are interested in buying your products or services, they have a place to go, how to navigate the app. So now that your profile is ready to go, it is time to understand how people consume content, so the app is divided into two main feeds. The for you feed is where the algorithm is going to show you a stream of videos that it thinks you’re gon na, like this is kind of like instagram’s explore page swipe, left and you’ll find the other feed which is called the following feed.

The following feed will show you videos from people you choose to follow on the right hand, side of any video you’re going to find icons to engage.

So that’s going to include your likes comments and your shares now. This very last icon is a spinning record with music notes, and this represents the song excerpt that the user is playing in their video. So if you click on it, you’re going to see the track’s name artist and the song’s popularity keeping an eye on the popularity is also going to help you understand if a certain song is going viral now i’ll explain later, why that’s important, but here you’re also

Going to see a feed of other Tik Tok s that are also using this song, how to create a tick, tock, video, okay, so now you’re ready to share your own tik tok. So first you’re going to tap the plus sign at the bottom of the screen and before you start recording, you can actually add a song so that your video is actually in time with the music. But otherwise, if you just want to film something in the moment, you can skip ahead and start recording without a musical track, and then you can add the music later tick. Tock has a lot of ar effects to choose from just tap effects.

On the left hand, side to browse them and a quick tip here, it’s actually been speculated that using these effects can increase your exposure, so be sure to keep that in mind as you’re. Creating and lastly, and probably the most important feature here – is the timer. So this is going to allow you to film videos without having to hold the record button, and that’s just going to allow you to be free.

Do your thing and get creative with your content, so you can upload videos that have been recorded outside of the app. If that works better for you and then you can stitch them together in the app. So if you have footage in your camera roll – and you want to use those – you can definitely just import them and then trim them once you’re comfortable with tiktok, try using duets. So duets are gon na split the screen so that you can build on another creator’s video, so you can record your own content alongside the original and people are really using this feature to make reaction or response videos.

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Music is at the heart of Tik Tok

So picking a popular song can be the reason why your video goes viral so to choose a song you’re going to hit add a sound at the right hand, side of the recording screen. Here you can browse the most popular tracks on the platform here. You can also look at the songs associated with certain challenges on tick. Tock challenges unite the tiktok community and they can be sponsored by advertisers.

So, for example, abc ran a like an american idol challenge on tiktok and people were just showing off their voices and singing, but most challenges aren’t sponsored, though they’re actually created by Tik Tok and the community itself, so to browse all of tick. Tock’S current challenges you’re going to want to tap the magnifying glass at the bottom of the home screen and then at the top of the same menu. There’S going to be a search bar which can be used to find specific creators sounds or hashtags how to look at your analytics? Okay. So once you start sharing your Tik Tok  you can check out how many people have watched them by looking at the view numbers on your profiles and then, if you want to look even deeper into your analytics

you’re just going to want to click the video itself And then you’re going to hit the three little circles and then you’ll hit analytics here. You can see stats like your average watch time where people are coming from as well, and then you’re also going to want to tap the notifications icon at the bottom of your screen and that’s going to be showing you who has commented or liked your videos recently.

Okay, so that is basically a super quick rundown of how to use tick. Tock and, like i said it’s by no means exhaustive. So if you do want something that is a little more in-depth, just leave me a comment uh in the comment section below and i’ll make sure to make that video for you guys. So now, let’s talk about the eight tips and tricks you need to make your content. Go viral!

The type of content that we create on instagram is pretty much just shameless advertising. A video on instagram might just be. You know, like a bunch of models wearing your shoes, laughing smiling kind of like a commercial that you would see on tv there’s no real value there, but that’s pretty much normal for instagram. However, that type of content does not really fly on Tik Tok so make sure that you are providing value and that there is a takeaway for the viewer.

Tip number three is use. Viral sounds so using trending sounds is extremely important to get discovered, especially on Tik Tok . So if you’re not using trending, sounds you’re gon na be far less likely to be featured on the for you page and the for you page is where you’re going to gain most of your followers. So this is extremely important. So what you’re going to want to do to find your viral sound is you’re going to want to click, add song as you’re, creating your video, then you’re going to go under playlist, and then you would look under the tick tock viral playlist and if you’re, creating An explainer, video or content that does need sound to make sense what you can do is you can drop the volume on the added song and then you can raise your own volume on the original track and then that way the viewer can, you know, hear what You’Re saying in your video um make sense of the video but you’re still getting discovered for that viral sound that you’re, using in your video

tip number four.

We are just ripping through these okay, so make sure you’re hooking people you’re not only going to want to hook people at the beginning, but you’ll also want to hook your audience every 5 to 10 seconds. This increases your videos average watch time and we do care about our average watch time, because, if tick, tock’s main incentive is to keep people on their app longer and your content is hooking people, your average watch time is long. Then of course tictok is going to reward you with added exposure.

Now i find that adding captions or words on your video is going to get people to stick around longer. So when people can watch your video and then also read along they kind of get like glued to your content, it’s definitely happened to me and i’m sure it’s happened to you before as well, so make sure you’re, adding captions and words. Another great tip is to ask a question right at the beginning of your video and then use the rest of your video to answer it now. This works because people want to see things through to completion. Going back to our shoe example, you know we could start.

Our video asking you know are vegan leather shoes really more sustainable than actual leather shoes. Now this question works because it’s controversial and it hits on sustainability, which is a pressing topic and, of course, we’re asking a question and using the rest of the video to give a solution or an answer and the final tip for hooking. An audience is to make fast-paced videos, quick jump, cuts, flashing text and that’s going to continue to hook. People throughout the video all right, tip number five is find your niche and stick with it. So you’ll notice that some of the most successfu Tik Tok rs are making one type of content and one type of content only.

They recycle content by presenting it in slightly different ways, and these are the videos that go completely viral. This is efficient, because not only is it less work for you um, it’s also effective, so it’s really just like a complete win-win. So, for example, the silk labs makes content around the behind the scenes of owning a small business and jenna has videos about how she makes her products and the growth of her business over time. So she really found the type of content that works for her and she continues to post that kind of content without deviating. So you might be asking yourself: okay, how am i gon na find the type of content that works for me?

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Well, if you have no pre-existing audience, then you’re gon na have to experiment a little until you find the type of content that really hits, but once you do find that winning type of content you’re going to want to keep creating. You know content exactly like that, but just different variations, so you might want to post the exact same video with a different sound and that’s going to reach a completely different audience. Sticking to your niche is not only important to grow onTik Tok , but it’s important to reach an audience that will be aligned with your brand. So if you post something, that’s maybe a little bit off brand for you then sure you might get 100 extra followers, but are those followers really valuable if they’re, not the right audience so biggest takeaway is find that niche stick to it and you’ll be successful? Okay, so the sixth tip is to close your app as soon as you’ve posted now.

There are theories that are going around that are saying that you know if you post a video, you should immediately close your app. The reason for this is because Tik Tok actually wants to send you notifications to entice you to reopen your app. So if you can hold off long enough and resist the temptation to open the app again, then this can help your videos go viral. I’Ve noticed that it works for me, but the jury is definitely still out on this one. So try it yourself, um and actually leave me a comment. If this is working for you leave me a comment. I’D be curious to know tip number seven is ensure that your videos can be watched on their own, so on tick, tock, there’s a little bit less of an emphasis on follower loyalty. So when you log on to youtube uh, for example, you can easily watch every single video that your favorite youtuber has posted, so series content like part one part two, those are more appropriate on youtube, but with tick tock, it’s definitely much easier to miss videos.

Even of the people that you follow so make sure that you’re creating videos that can be watched alone so take the show seinfeld. For example. Let’S say i started watching right in the middle of the season: seven um! I could pretty much pick up what’s going on right, but if i jumped into the middle of stranger things or shit’s creek in the middle, i might be a little confused right. So go for seinfeld type, content um that is just easy to understand and that they stand alone rather than in a series create content assuming that you’re reaching a brand new audience most of the time, especially when you’re, just starting out so tip number eight is watch For shadow bands, shadow banning is when the bots that moderate Tik Tok detect some sort of a violation of the use of the app.

This is going to result in less exposure for your account now Tik Tok has not yet confirmed that shadow banning is something that they actually do. However, there’s definitely enough of people that have experienced this or been affected by sudden drop in engagement, so you might notice that all of a sudden you’re not getting all the likes or all the reach or all the comments that you’re used to – and sometimes this can Be for no apparent reason at all, so what i’m saying is keep an eye out for this now. If this does happen to you, just try deleting the content that you think might be against violation, um. Also many actions taken in a short amount of time like replying to every single comment, um or liking.

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You know a bunch of videos that might be flagged as spam behavior, so this could all be contributing to your shadow ban and then sometimes you’ll just have to wait it out. It might take a couple of weeks for your account to be restored back to normal. Before you can actually start seeing your regular engagement come back all right. So in the span of this video you just learned the basics of using the tiktok platform and you learned how to go viral. I’M telling you it does not take a rocket scientist to go viral. It is so so accessible so doable. So all you really need is the drive to do it and make sure that you’re following the steps in this video – and i promise you you’re – going to gain some real traction. So i know most of you watching are business owners or maybe you’re wanting to become an online business owner now, if you’re serious about starting an online business, then this program has all you need and does 90% of the work automatically for you

If you thought this post  was helpful, make sure that you are giving it a big thumbs up that actually helps our blog nd our community grow and also leave your questions in the comment section, and i will do my best to get back to each and every One of you um, if you have questions about this video um or questions about your marketing in general um.

But if you are looking for more simple and actionable tips to help you grow your online business then make sure that you are subscribed to this channel. Learn with shopify um, we release a new video each week. That’S going to help you grow um, start or even run your successful online business so make sure that you’re subscribed so that you don’t miss out other than that.

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My name is Pedro Madaleno (as known in marketing as Peter Matt)  and I am a part-time online blogger and entrepreneur, as well as a  well know  Jazz Composer musician in Portugal.My passion is to help other people  to start their own “hustle” and improve the financial future of their families.

I hope you enjoyed this

How to Use Tiktok To Expand Your Business and Become Viral